Applying for — Vibe Marketer · Nasty Worldwide
ISMA
DANIEL
Marketer Who Builds. Builder Who Markets.

I don't separate creative from performance. I run the ads, write the copy, build the landing page, and automate the backend — then I look at the data and do it better.

DTC & Full-Funnel AI-First Workflow Growth, Not Maintenance
Meta Ads
Full-Funnel Strategy
AI-Assisted Build
Landing Pages
Lead Capture Systems
Affiliate Funnels
Direct Response Copy
Process Automation
Analytics & Reporting
Meta Ads
Full-Funnel Strategy
AI-Assisted Build
Landing Pages
Lead Capture Systems
Affiliate Funnels
Direct Response Copy
Process Automation
Analytics & Reporting
01 What I've Done
RM11M+
Gross Seasonal Revenue
via Meta Full-Funnel
RM200k
Ad Spend
Managed
0→∞
Funnels Built
from Scratch, End-to-End
Marketing Case Studies
Full Campaign Breakdown — Strategy to Result
  • EZ Qurban seasonal campaign: audience segmentation, creative iteration, scaling playbook.
  • Lead gen funnels for financial services — high CPL competition, optimized to consistently below-market cost.
  • Full-funnel performance tracking — optimising for real business outcomes, not just vanity metrics.
View Campaign Data
02 How I Work
AI Tools in My Stack → Claude (Anthropic) Vibe Coding / Agentic Build ChatGPT AI Copywriting Prompt Engineering
1
🎯
Brief → System
I break every brief into a working system before touching any tool. Audience, offer, funnel, KPI — mapped before a single ad runs.
2
🤖
AI to Accelerate, Not Replace
I use AI agents to compress timelines — build landing pages, draft copy variants, automate reporting. I direct the output, I don't just prompt blindly.
3
⚙️
Automate the Boring
Lead routing to Google Sheets, serverless CRMs, API-connected portals — I build the plumbing so the team focuses on creative, not admin.
4
📈
Iterate Relentlessly
Data in → creative hypothesis → test → scale. I don't maintain campaigns, I evolve them. Passive is not in the vocabulary.
03 What I've Built
Lead Conversion System
Serverless Lead Qualifier
  • 6-question prospect qualifier with dynamic financial profiling.
  • Silent Google Sheets CRM — zero friction, zero backend cost.
  • Tabbed DSR/Loan calculator built for Meta Ads traffic speed.
Live System
Hospitality Brand Funnel
Booking Conversion Redesign
  • Identified severe UX drop-off in fragmented booking flow.
  • Rebuilt as a single-page narrative driving direct reservations.
  • Visual storytelling matched to the resort's actual brand vibe.
Live Site
AI-Assisted App Build · Google Sheets as Headless CMS
Serverless Cooperative Member Portal
  • Built with Google Sheets API as the database — non-technical admins manage records via spreadsheet, users get instant frontend results.
  • PDPA-compliant lookup: dual-field auth (Member ID + Name) before any financial data is shown.
  • Built entirely with AI-assisted vibe coding workflow — scoped, prompted, iterated, deployed.
Live Portal
04 The Arsenal
Performance Marketing
  • Meta Ads (Campaign / Ad Set / Creative)
  • Full-Funnel Strategy & Performance Tracking
  • Lead Generation & DTC Scaling
  • Direct Response Copywriting
  • Audience Research & Segmentation
Build & Automate
  • HTML / CSS / Vanilla JS
  • Vibe Coding (AI-Assisted Build)
  • Cloudflare Pages · Netlify Deploy
  • Google Sheets API / Serverless CRM
  • Funnel Architecture & CRO
Analytics & Ops
  • Conversion Tracking & Pixel Setup
  • A/B Testing & Creative Iteration
  • ROI & Performance Reporting
  • Process Documentation
Creative
  • Brand Copywriting (EN / BM)
  • Ad Creative Briefing
  • Content Strategy & Social Copy
  • UX Writing & Conversion Messaging
Let's Build Something.
Email Me LinkedIn